LINGUISTIC REPRESENTATION OF THE COLORS “BLUE” AND “GREEN” IN THE TURKIC WORLDVIEW (BASED ON THE KAZAKH AND TURKISH LANGUAGES)

Abstract

This article provides a comprehensive comparative analysis of the linguocultural representation of the color concepts "blue" (kok) and "green" (jasyl) in the Kazakh and Turkish languages. The relevance of the study lies in the necessity to systematically decode color symbolism as a foundational component of the national cultural code, reflecting the historical memory, mythological consciousness, and spiritual values of the Turkic peoples. The research aims to identify the semantic, conceptual, and ethnocultural features of colorative linguistic units from a comparative perspective, focusing primarily on their implementation in phraseological units, proverbs, and fixed expressions. The study employs an integrated methodological framework, including comparative analytical, semantic, linguocultural, contextual, and etymological methods to analyze Kazakh and Turkish lexicographical and paremiological data. The findings demonstrate that while both traditions share a common ancient Turkic foundation – where kok served as a syncretic term encompassing shades of both sky and vegetation – their modern functional and pragmatic paths have split significantly. In the Turkish tradition, the concept displays high metaphorical uniformity tied to celestial sacredness, a field extensively developed in modern Turkish via the lexical marker mavi to denote prestige and environmental quality. Conversely, the Kazakh corpus demonstrates a broader polysemantic range, evenly distributing color symbolism across three conceptual dimensions: natural abundance/regeneration, negative psycho-emotional traits (stubbornness and anger), and totemic zoomorphic codes (the Blue Wolf). In conclusion, the study confirms that color concepts serve as vital cognitive instruments in constructing the linguistic worldview. The scientific novelty of the research resides in its detailed comparative description of Turkic coloratives, establishing specific national pragmatic models, while its practical significance extends to ethnolinguistics, cognitive linguistics, and cross-cultural communication.